Donnerstag, 17 Oktober 2019
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MITM Americas & Cultourfair: Bestowment of "La Carta de Juan de la Cosa" to the Minister of Tourism

During the inauguration of Destino Capital - MITM Americas & CULTOURFAIR 2017 - November 14/17 in Santo Domingo – his Excellency Mr. Francisco Javier García, Minister of Tourism of Dominican Republic will receive an original reproduction of the “Carta de Juan de la Cosa” for his notable contribution in the amalgamation of Iberoamerican countries in the tourism sector.

Juan de la Cosa, Spanish sailor and cartographer that accompanied Columbus on his two first voyages and was the owner of the caravel Santa Maria, it was him who drew up the letter in the port of Santa María (Cádiz) on 1500, at the end of his voyage.

The original letter is located in the Naval Armada Museum of Madrid. It’s the most important cartographic document of the time, in which the American continent is represented for the first time in history. It holds 212º of the equator´s circumference, its 1.85 meters long by 0.92 wide and it was drawn to be presented to the Catholic Monarchs, that the New World that had been discovered.

The map shows the line of demarcation at 46°37’ West – the meridian 370 Spanish leagues westerly of the Cape Verde Islands as decreed in the Tordesillas Treaty dated 7h of June 1494 in a papal bull issued by Pope Alejandro VI. Territories to the east of this line of demarcations were given to the Portugal, those to the west to Spain.

The compass Rose is decorated with a representation of the Virgin Mary holding baby Jesus.

www.mitmevents.com/mitm-ame-cul-2017-en.html

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IMEX America 2017 - More than just a buzzword: gain an insight into innovation at PCMA Business School

Innovation: it’s more attainable than you think - This is the subject of a session Cleveland Justis, from the Institute for Innovation and Entrepreneurship at UC Davis School of Management, will deliver at PCMA Business School taking place at IMEX America, October 10 – 12 in Las Vegas.

As a leading innovation expert, Cleveland will show meeting and event strategists how to incorporate innovation principles into their work during the high-level professional development day held on Smart Monday, a free program of education taking place on October 9, the day before IMEX America begins.

Cleveland explains: “Innovation is one of the many buzzwords used in this ever-changing industry, and it’s more important than ever because society and business are both changing so rapidly. Technology is changing everything about how we live our lives and millennials, as core adopters of technology, are changing expectations about work, society, and commerce. As a result, business leaders must be willing to continually adapt and change or risk being left behind.

A powerful day of business learning and networking at PCMA Business School

“I’m interested in exploring ways in which innovators can foster personal connections that give them access to new ways of thinking. Once people do this they realize that innovation is less about discovering a brand-new idea than it is about using existing ideas, processes, and products in new ways.”

PCMA's MBA-quality program is a free high-level professional development program led by inspiring business experts and academics from outside the meetings industry. The Business School enables meeting and event strategists to connect with their peers and sharpen their business skills, and forms part of the wider education program of over 250 sessions taking place on Smart Monday and throughout the show.

Registration is free and required in advance for PCMA Business School.

https://www.imexamerica.com/whats-on/pcma-business-school

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ICCA: Best Marketing Award finalists announced for "biggest ICCA Congress ever"

Another very diverse mix of creative campaigns by leading ICCA member suppliers will compete for this year’s prestigious Best Marketing Award (BMA) live on stage on 14 November, during a plenary session of the ICCA Congress in Prague, Czech Republic, which is on schedule to be the biggest “congress on congresses” ever.

The finalists are:

Flanders Meeting & Convention Center Antwerp: “a room with a ZOO” destination marketing campaign
International Convention Centre Sydney (ICC Sydney): “Feeding Your Performance” new venue marketing campaign
Shocklogic: ESOT event marketing campaign with “Gaudino” the event mascot

A record number of applications were received by ICCA, following increased promotions by video and at ICCA’s Chapter meetings.

Chairman of the judges and BMA Moderator, Patrick Delaney of SoolNua said: “We are particularly delighted about the diverse nature of entries coming from different sectors of our industry and the creative ways in which they have found solutions to the challenges facing them. The BMA has become a unique centerpiece of the ICCA Congress, the only award in our industry that combines careful, detailed scrutiny of each entry by a team of past winners and other marketing experts with the voting input from hundreds of peers from around the world.”

As well as a detailed evaluation by an expert panel including past winners, the BMA finalists are judged by the live plenary audience at the ICCA Congress in Prague, consisting of their competitors and colleagues. The BMA session has become one of the most eagerly anticipated highlights of each year’s ICCA Congress.

The ICCA Best Marketing Award, established in 1997, recognises the excellence and outstanding achievements of organisations in their effort to market their destination or product. Entries can range from full scale campaigns and branding exercises to individual promotions and events. The ICCA Best Marketing Award is sponsored by The Meetings Show and is open to ICCA members only.

Biggest “congress on congresses” ever

At the standard registration deadline, which expired last week, a record-number of over 1,000 ICCA member-suppliers and associations had already registered for this year’s 56th ICCA Congress, promising to make the this the biggest edition of an ICCA Congress ever.

For more information about the ICCA Best Marketing Award go to www.bma.iccaworld.org; for the ICCA Congress 2017 visit www.congress2017.iccaworld.org

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MITM Americas & Cultourfair – Last places for buyers from Austria, Switzerland and from the US-gateways in Florida!

Santo Domingo is ready to host the 21st edition of MITM Americas & 7th of CULTOURFAIR this November 14/17 at El Embajador, a Royal Hideaway Hotel ***** : colonial hotel which offers excellent infrastructure destined towards the MICE sector, as well as the rest of official hotels: Hotel Catalonia Santo Domingo*****, Hotel Intercontinental Real Santo Domingo*****, Hotel Crowne Plaza Santo Domingo****, Sheraton Santo Domingo Hotel***** & Dominican Fiesta Hotel & Casino *****.

Santo Domingo has been nominated as the Capital of Caribbean Gastronomic Culture 2017, which makes it an ideal destination to receive MITM Americas & CULTOURFAIR, the oldest MICE and Cultural B2B exhibitions of America and Caribbean.

La Asociación de Hoteles de Santo Domingo (AHSD) y el Ministerio de Turismo de República Dominicana (MITUR) have organized an excellent official programme that allows the participants to enjoy the local gastronomy, their know how and the Dominican’s magic.

From the 345 pre-registered buyers only the top 70 are approved to participate. These hosted buyers will have the opportunity to join one of the two fabulous post-tours that will contribute to the familiarization of the buyers and the press with Dominican Republic.

The first post -tour will take place in Punta Cana where they will be visiting Casa Hemingway´s facilities, Barceló Hotel and Occidental Hotel among others. The second day will be dedicated to Juan Dolio area and its beaches.

The second post-tour offers a visit to the North cost of Dominican Republic, San Francisco de Macorís and its Sendero del Cacao. It's worth noting the Sisters Mirabal´s house- museum, she was murdered by Trujillo and was the origin of the November 25th - International day for the elimination of violence against women. The second day, after the visit to Santiago De Los Caballeros the groups will visit a tobacco factory and Ron Brugal factory among other activities in Puerto Plata.

For any further information visit www.mitmevents.com

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ibtm World: Networking is top of the agenda - Meetings Leadership Summit

ibtm world has announced that its annual Meetings Leadership Summit (MLS), its exclusive invite-only networking event for international industry leaders, will this year take place at Gran Teatre del Liceu, in Barcelona. During the event, an awards presentation will recognise the contributions of three industries luminaries as the group gathers to mark the 30th anniversary of ibtm world on the eve of the event.

Taking place on Monday 27th November, some 200 attendees from across the global meetings, incentives, conferences and events industry will gather for a cocktail reception and awards presentation in the famous Mirror Hall at the venue – Barcelona’s principal opera house and one of the city’s most stunning destinations.

Kerry Prince, Portfolio Director, ibtm events, said: “Our Meetings Leadership Summit is a rare and much anticipated event when we bring together a highly influential group of leaders in the global meetings industry to network with their peers. Over the years the MLS has also been a fantastic showcase for some of Barcelona’s most stunning venues and I’m sure our guests will find the Teatre del Liceu the setting for another great event.”

Three awards will be presented at this year’s MLS: the ibtm world Lifetime Achievement Award, IAPCO (The International Association of Professional Congress Organisers) Collaboration Award and JMIC (Joint Meetings Industry Council) Power and Profile Award.

Kerry continues: “We are delighted to be hosting IAPCO and JMIC, who will this year be honouring some of our esteemed colleagues and members of the global meetings industry for their outstanding contributions.”

Attendees to the MLS will receive VIP badges and access to reserved seating for both keynote speaker sessions on Tuesday 28 November and Wednesday 29 November at ibtm world. This year Dame Stella Rimington, author and first female director general of the UK Secret Service, and Yancey Strickler, co-founder and CEO of crowdfunding website Kickstarter are ibtm world’s two high profile keynotes. Attendees to the Meetings Leadership Summit will also receive priority copies of the annual ibtm world Trends Watch Report.

This year, some 3,000 exhibiting companies representing over 150 countries will attend ibtm world, ensuring a comprehensive offering for meetings and events planners. Exhibitors range from destinations and conference centres to technology companies and suppliers from across the industry, and over 70,000 pre-scheduled meetings are set to take place over the three-day event.

www.ibtmworld.com

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